Kelowna Web Design Blog



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Organic Search Results: Wholesome and Nutritious

May 11th, 2012

What comes to mind when you think of a product or concept described to you as “organic”? You might define an “organic” tomato as a vegetable produced without chemical processes. No shortcuts, but rather, made with extra attention to the crop’s impact on the soil. Perhaps locally grown. And with the extensive nurturing, a stupendous price tag. Your definition wouldn’t be far off.  Food products…

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Google’s Penguin Update Punishes Webspammers

May 10th, 2012

The recent Google algorithm change has a snappy beak, and isn’t afraid to chomp spammy websites off search rankings with it.  The “Penguin” update punishes pages that have been spamming Google for SEO purposes. Since its April 24th 2012 launch, SEO experts and website owners have flocked to web forums, speculating on the impact of the new change, and offering advice for how to tailor…

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The Magic Word For Social Media Marketing

May 4th, 2012

I want to share one of my favorite words with you. It has magical properties for social media. And it reminds me of a certain Lauryn Hill song that was probably my introduction to its definition, in all its universal glory* The word: Reciprocity. The Merriam Webster online dictionary primarily defines reciprocity as “the quality or state of being reciprocal: mutual dependence, action, or influence.”…

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What Is Responsive Web Design?

April 27th, 2012

A site layout with the flexibility to adapt to an ever-expanding range of web devices is referred to as responsive. It starts with a fluid foundation that flexes to fit screens of all sizes, creating a consistent browsing experience across the board. Content and design adjusts to fit, instead of necessitating blank-slate re-design for every kind of web device. ThinkVitamin.com contributor Nick Pettit calls it…

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The Google Panda Eats Shoots and Tweets: New Algorithm Changes

April 20th, 2012

The Google algorithm overhaul from February 2011, dubbed “Panda” by Google Fellow Amit Singhal and his team of SEO engineers, has reared its head once again. And this time, it’s been delivered in less than 140 characters. On March 23rd, a tweet rang out from the official news update Twitter handle for Google, @google: “Panda refresh rolling out now. Only ~1.6% of queries noticeably affected.…

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Can Your Small Business Be A Pinner Winner?

April 13th, 2012

If you can visualize having a powerful business presence on the fastest growing social platform today, then you’re on the right track.  In our last article, I explained the Pinterest social curation concept. Today I’ll help you assess whether Pinterest can work for your online marketing strategy. Visualizing the optimal business branding strategy on Pinterest requires a cachet of original content to publish. With a…

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The Louvre, The Internet, and Content Curation

April 6th, 2012

“I’d need a week to see everything,” says nearly every acquaintance of mine that has experienced the Louvre in Paris, France. With over 35,000 objects displayed over the space of 652,300 square feet, the Louvre is the most visited art museum in the world.  The palace housing the museum features long, marbled hallways with miles and miles of art pieces and historical artifacts on display.…

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