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Kelowna Web Design Blog
The Magic Word For Social Media Marketing
May 4th, 2012I want to share one of my favorite words with you. It has magical properties for social media. And it reminds me of a certain Lauryn Hill song that was probably my introduction to its definition, in all its universal glory* The word: Reciprocity. The Merriam Webster online dictionary primarily defines reciprocity as “the quality or state of being reciprocal: mutual dependence, action, or influence.”…
Can Your Small Business Be A Pinner Winner?
April 13th, 2012If you can visualize having a powerful business presence on the fastest growing social platform today, then you’re on the right track. In our last article, I explained the Pinterest social curation concept. Today I’ll help you assess whether Pinterest can work for your online marketing strategy. Visualizing the optimal business branding strategy on Pinterest requires a cachet of original content to publish. With a…
Pinterest: The Social Curation Power House
March 30th, 2012Today you get an explanation of Pinterest. In our next blog, you will discover how Pinterest can help small businesses with brands to market. Horse before the cart, friends. Like Facebook, Twitter, and other explosively popular social platforms before it, Pinterest must be understood and experienced before being thrust into a web marketing strategy. So let’s grab the basics. Pinterest lets you share, save, and…
Track the Trend: Social Discovery Mobile Applications
March 9th, 2012Get used to hearing “social discovery” tossed around by app developers and smartphone enthusiasts. It’s the phrase du jour at SXSW Interactive, a massive tech conference held in Austin, Texas. Over the course of the five-day festival, social discovery has intrigued journalists and techies alike. Twitter made its mark at SXSW. Could social discovery follow suit? But first, a definition of social discovery mobile applications:…
5 Tips For Marketing Your Business On Social News Websites
March 3rd, 2012Ah, optimism. Less than twenty-four hours after writing my last kelownawebdesigns.com post (link here), the affirmative flavour of a certain sentence has wilted: “There are marketing opportunities to harness in social news websites.” Yes, there are marketing opportunities to harness in social news websites. And if you’ve done any snooping around on said sites since my last post, then you may have caught a glimpse…
Reddit, Slashdot, Digg: Social News Websites
March 2nd, 2012The Internet is bloated with content. Skimming through the rotten chunks to get to the good stuff takes the time and patience that you might reserve for leisurely spring Sundays at garage sales. It’s a luxury. So the solution for those who need to get on with their lives and still feel connected to the rich and informative Internet land rests in social news websites.…
5 Tips For Better Business Blogging
February 17th, 2012A fresh WordPress site, complete with business branded colours and fonts stares back at you with blank expectation. Getting this social media marketing stuff up and running seemed like a feat within itself. And yet, the real work has just begun. Facebook? Twitter? Writing blog posts pertaining to your business? You are faced with salvaging the time to maintain these platforms, and scrounging the creative…
Fundamentals Of An Effective Facebook Page
January 27th, 2012Available to 800 million individual sets of eyes, a Facebook Page for your small business can stretch a marketing budget and spread valuable awareness of your brand. Those millions of users anticipate special discounts, information, and the opportunity to sound off when they agree to “Like” a company Page. They also recognize that “liking” a page creates a public declaration; users won’t agree to join…
Good Gossip: Social Media and E-Commerce
December 30th, 2011Ah, Facebook. Where people you shared high school halls (and not much more) can be monitored by the minute, down to honeymoon pictures and detailed meal plans. Where pregnancies are announced, and speculations are made, and gossip runs absolutely rampant. And the gossip doesn’t confine itself to the ever-solemn “who’s-looking-pudgy-now” drama: people are logging on to Facebook to dish on products they’re purchasing and services…
Are You LinkedIn Yet?
November 25th, 2011I’ve somehow managed to neglect the largest professional networking site in the world. LinkedIn has over 120 million international profile holders and something like 47.6 million unique monthly visitors, making it an increasingly popular go-to for professionals and recruiters alike. All this talk about Twitter and Facebook for small business remains relevant, but let’s get back to one of the old boys, shall we? Launched…
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Navigator Multimedia
#201-260 Harvey Ave
Kelowna BC Canada, V1Y 7S5
Phone: 250-862-9868
Toll Free: 877-862-9868
Fax: 250-862-9860
